Howard's Appliances: 79-Year Southern California Icon Liquidates in Chapter 11

After nearly eight decades as a Southern California appliance retailer, Howard's Appliances filed for chapter 11 bankruptcy on December 10, 2025, choosing a liquidating path that will dissolve the business that founder Howard Roach started as a radio repair shop in San Gabriel in 1946. The filing came less than eight months after S5 Equity acquired the appliance retailer in April 2025, with the private equity firm unable to reverse a revenue decline that saw sales fall from $29.4 million in fiscal 2023 to $16.2 million through the December 2025 filing date.

The case reflects broader pressure on independent appliance retailers amid big-box dominance and declining California home sales. With approximately $17.2 million in liabilities against roughly $11.5 million in assets, and roughly 100 employees laid off via a Zoom call with just two days' notice, Howard's joins a list of independent appliance retailers that have closed amid big-box competition, tariff-driven price increases, and a 35% decline in California home sales over three years.

Liquidating Chapter 11 Structure

Howard's filed its chapter 11 petition on December 10, 2025, concurrent with a Liquidating Plan. This approach, described in filings as a "liquidating Chapter 11," allows the debtor to retain control during the asset liquidation process rather than converting to Chapter 7 or having a trustee appointed. David Steinhafel, manager of Howard's sole shareholder LLC, stated that the company intended to "liquidate all assets, pay creditors from the liquidation of its assets, and dissolve a business that has been a staple in Southern California for nearly eight decades." The plan contemplates a liquidating trust to distribute proceeds to creditors, and the day-one plan filing signaled there would be no reorganization attempt or going-concern sale process.

First day motions and early orders. The debtor filed emergency motions on December 11, 2025, and the court held hearings on December 16, 2025. Interim and early final orders were entered between December 19 and December 23, 2025, establishing cash management, lease rejection procedures, and limited notice protocols for a shutdown case.

Key orders and stipulations (Dec. 22, 2025–Jan. 22, 2026):

Cash collateral and budget controls. The final cash collateral order authorizes use of cash collateral through March 31, 2026 based on a stipulated budget. Aggregate expenditures may not exceed 110% of the budget without secured creditor consent, and secured lenders receive replacement liens on post-petition assets and proceeds, excluding certain avoidance actions.

Claims process and bar dates. The general bar date for non-governmental claims is March 13, 2026, and the governmental bar date is June 8, 2026. The rejection bar date is the later of the general bar date or 21 days after an order approving rejection of a contract or lease, and the amended schedules bar date is the later of the general bar date or 21 days after notice of an amended schedule. Proofs of claim must be received by the claims agent by the applicable deadline; email and fax submissions are not accepted.

Warehouse dispute and Harvard Label stipulation. The City of Industry warehouse is the consolidation point for liquidation inventory, but the landlord, Harvard Label LLC, objected to the lease rejection and cash collateral motions. A January 2026 stipulation set the remaining security deposit at $721,169 and approved applications of the deposit to post-petition rent: $107,824.78 for December 11–31, 2025, $159,169.92 each for January and February 2026, $159,169.92 per month through April 2026 while occupancy continues, and $165,536.72 per month starting May 1, 2026. Harvard Label reserved setoff rights and filed a motion for relief from stay to pursue an unlawful detainer action at 111 N. Baldwin Park Blvd., City of Industry, California.

Secured creditor landscape. The secured creditors held UCC-1 liens totaling approximately $6.74 million, dominated by floor plan financing and vendor credit arrangements. Major secured claims include:

Northpoint Commercial Finance, the largest secured creditor, offers inventory finance and floorplan lending to dealers and manufacturers, and the company says it has financed over $50 billion in dealer inventory since inception. The $3.75 million claim reflects the outstanding balance on Howard's floor plan credit facility.

Unsecured creditor analysis. Howard's scheduled approximately $10.17 million in unsecured claims spread across more than 2,000 creditors. The top unsecured claims reflected vendor relationships and significant advertising spending:

Major Unsecured Creditors:

Key objections and disputes. Whirlpool filed a limited objection to the cash collateral motion, Northpoint filed a conditional opposition, Harvard Label opposed both lease rejection and cash collateral use, and the U.S. Trustee objected to cash management, limited notice, and cash collateral.

Professional advisors and claims agent. The debtor retained Golden Goodrich LLP as counsel, a Southern California bankruptcy firm. Lead attorney David M. Goodrich is a certified bankruptcy law specialist and has served on the Chapter 7 Panel of Trustees in the Los Angeles Division since 2011. Epiq Bankruptcy Solutions, LLC serves as the claims and noticing agent.

Asset disposition. The company is consolidating assets at its central warehouse in the City of Industry in preparation for auction or bulk sale. The inventory was valued at roughly $8.1 million in bankruptcy schedules and continues to decline in value as appliance product cycles advance.

Company Background and History

From Radio Repair to Appliance Retailer (1946-1970s).

Howard Roach opened his 750-square-foot radio repair shop on the corner of Valley Boulevard and Palm in San Gabriel in 1946, operating out of the back room of Jeff's Sporting Goods. As television began transforming American households in the late 1940s and 1950s, Roach developed a talent for repairing the new technology that attracted other repair shops seeking his expertise. The demand eventually prompted Roach to purchase a small store space across Valley Boulevard, which he steadily expanded over the following two decades.

By 1967, Howard Roach had acquired the entire block on Valley Boulevard, transforming a modest repair operation into one of Southern California's leading independent appliance retailers. The company evolved from repairing radios and televisions to selling the full range of home appliances, establishing relationships with major manufacturers that would define its business model for the next half-century.

Employee Ownership Era (1976-2025).

Howard's implemented an Employee Stock Ownership Plan (ESOP) in 1976, making the company 100% employee-owned with no major shareholders. This structure distinguished Howard's within the retail industry and was believed to make it one of the five oldest employee-owned corporations in America. Unlike many ESOPs that require worker contributions, Howard's plan was entirely company-funded, with employees receiving ownership stakes at no personal cost.

The ESOP structure tied employee ownership to company performance. John Riddle, who served as President and CEO during the Dacor partnership era around 2020, led the company during the final years of employee ownership.

The ESOP structure remained in place for nearly five decades. The employee ownership model ended when S5 Equity acquired the company in April 2025, consolidating ownership under the private equity firm's portfolio. The acquisition terminated what had been one of the longest-running ESOPs in American retail.

Expansion and Modernization Attempts (2020-2025).

In its final years of operation, Howard's pursued multiple strategies to remain competitive in a changing retail environment. In June 2020, the company partnered with Dacor, the luxury home appliance brand, creating "store-within-a-store" kitchen vignettes that debuted at the Long Beach Marina Pacifica Mall location.

In March 2023, Howard's opened its largest location, a new "Experience Center" in Agoura Hills featuring 12 fully functional luxury kitchens and immersive showrooms. The location exceeded the previous largest store in Laguna Hills by 2,000 square feet. That same year, the company launched an additional experience store concept in Murrieta. Management anticipated capturing 10-15% of the Southern California appliance retail market by 2024.

Store Network Contraction:

The store count declined by more than half between the experience center openings and the eventual bankruptcy. The final eight stores in operation at closure were located in Tustin, Huntington Beach, La Habra, Laguna Hills, Long Beach, Alhambra, Covina, and Riverside.

Path to Bankruptcy

S5 Equity Acquisition and Turnaround Effort.

S5 Equity, a Newport Beach-based private equity firm, acquired Howard's Appliances on April 7, 2025. The acquisition aligned with S5 Equity's stated specialty in acquiring "companies facing structural or macroeconomic challenges." The firm's portfolio includes Hammacher Schlemmer, Heartland America, and Wiens Cellars.

Peter Boutros served as CEO of Howard's at the time of acquisition. David Steinhafel, founder of S5 Equity, became the manager of Howard's sole shareholder LLC following the transaction. Financial terms of the acquisition were not publicly disclosed.

The turnaround effort ended with a bankruptcy filing. In late November 2025, employees were reportedly informed that expected funding from ownership had not materialized. A former employee wrote that the investment firm pulled funding less than six months after the acquisition. Within weeks, the company announced its closure and filed for bankruptcy.

Financial Deterioration.

The scope of Howard's financial deterioration became clear in bankruptcy filings. Revenue declined across three consecutive fiscal years:

Revenue Decline:

The company's balance sheet at filing reflected an insolvent business:

Balance Sheet Summary:

Asset Composition:

The accounts receivable aging showed 87% of receivables over 90 days past due. The inventory, while substantial in book value, faced ongoing depreciation as it sat in the warehouse awaiting liquidation.

The company reported media debts to Fox 11, KTLA, and Angels Baseball. By the time S5 Equity's expected funding failed to materialize in late November 2025, the company announced a closure and a liquidation plan.

The closure came abruptly for Howard's employees and customers. On December 4, 2025, approximately 100 employees were notified of their pending layoffs during a Zoom video conference call. They were told that business operations would cease on Saturday, December 6, 2025, providing just two days' notice before the closure. The company would have marked its 80th year in operation in 2026.

Industry Context: Appliance Retail Trends

California Market Trends.

Howard's filing reflects broader structural change in California's appliance and electronics retail sector. Employment in the sector has declined over the past quarter-century:

California Appliance/Electronics Employment:

The sector's performance has significantly underperformed broader retail. Appliance and electronics sales in California declined 3% over the three years following June 2022, while all California retail grew 6% during the same period.

California home sales declined 35% over three years.

California's broader economic weakness compounded these sector-specific challenges. According to the UCLA Anderson Forecast, the state lost 18,000 jobs per month during the first three months of 2025, with unemployment remaining above 5% for more than 19 consecutive months—the first sustained job decline since the pandemic.

Big-Box Dominance and Competitive Dynamics.

Consumers now primarily purchase appliances through three dominant retailers: Lowe's, Home Depot, and Best Buy. Howard's opened experience centers and entered luxury brand partnerships, including the Dacor collaboration and the Agoura Hills Experience Center with 12 fully functional luxury kitchens.

Despite pressures on independent retailers, the overall market remains substantial. Grand View Research estimates the U.S. household appliances market at $99.34 billion in 2024, with expected growth of 3.8% annually through 2030. Smart home integration and IoT-enabled appliances continue driving industry growth. The Southeast U.S. accounts for over 34% of market revenue.

Tariff Pressures.

Trade policy added significant cost pressure to appliance retail during Howard's final years. The National Retail Federation projected that proposed tariffs would cause consumers to pay $6.4 billion to $10.9 billion more annually for household appliances, with consumers paying $30 for every additional dollar earned by U.S. manufacturers.

Howard's attorney David Goodrich explicitly cited tariffs among the factors contributing to the bankruptcy: "Despite our best efforts to overcome tariffs, declines in consumer spending, and other macroeconomic challenges—we have made the difficult decision to file for bankruptcy and close our doors."

Major appliance manufacturers implemented price increases throughout 2025:

2025 Manufacturer Price Increases:

Consumer Reports noted that refrigerators and washing machines were expected to see price increases approaching 20% due to higher costs for imported steel and aluminum. Specialty products faced even steeper impacts, with 99% of undercounter refrigerators manufactured in China facing 8-25% price hikes.

Related Retailer Failures.

Howard's is not an isolated case. The appliance and electronics retail sector has experienced multiple failures over the past several years:

Recent Appliance/Electronics Retail Closures:

In 2024, CRE Daily reported that 7,327 retail stores closed, representing a 57.8% increase over 2023. Discretionary retail categories dominated the distressed list leading to bankruptcies.

Conn's HomePlus filed chapter 11 in July 2024 and closed 73 of its 170 stores.

American Freight closed in 2024 following parent company Franchise Group's bankruptcy.

Looking forward, Retail Dive cited Moody's analysts expecting fewer retailer bankruptcies in 2025, noting that many at-risk companies had already defaulted and that rate cuts and more accessible funding should help retailers manage debt.

Key Timeline

Frequently Asked Questions

What is Howard's Appliances?

Howard's Appliances was a Southern California appliance retailer founded by Howard Roach in 1946 as a radio repair shop in San Gabriel. Over nearly eight decades, it grew to become one of the region's leading independent appliance retailers, operating up to 17 stores at its peak. The company was notable for being 100% employee-owned through an ESOP from 1976 until S5 Equity's acquisition in April 2025.

Why did Howard's Appliances file for bankruptcy?

The company cited tariffs on imported appliances, declines in California consumer spending, and other macroeconomic challenges. Contributing factors included a 35% decline in California home sales over three years, competition from big-box retailers like Lowe's, Home Depot, and Best Buy, and the failure of expected funding from S5 Equity ownership to materialize in late November 2025. Revenue had declined from $29.4 million in fiscal 2023 to $16.2 million by the December 2025 filing.

What happened to Howard's employees?

Approximately 100 employees were notified of their pending layoffs during a Zoom video conference on December 4, 2025. They received just two days' notice before the company ceased operations on December 6, 2025. The abrupt closure eliminated all remaining positions.

What happened to the employee ownership (ESOP)?

Howard's ESOP, which had made it 100% employee-owned since 1976 and was believed to be one of the five oldest employee-owned corporations in America, ended when S5 Equity acquired the company in April 2025. The ESOP had been entirely company-funded, with employees receiving ownership stakes at no personal cost.

Who is S5 Equity and when did they acquire Howard's?

S5 Equity is a Newport Beach-based private equity firm that specializes in acquiring companies facing structural or macroeconomic challenges. They acquired Howard's Appliances on April 7, 2025, approximately eight months before the bankruptcy filing. Their portfolio includes Hammacher Schlemmer, Heartland America, and Wiens Cellars.

How much does Howard's owe to creditors?

Howard's listed approximately $17.2 million in total liabilities, including $6.74 million in secured claims and $10.17 million in unsecured claims from more than 2,000 creditors. The largest secured creditor is Northpoint Commercial Finance ($3.75 million for floor plan financing), followed by vendor liens from Haier/GE ($1.42 million) and Whirlpool ($1.17 million).

What is a liquidating Chapter 11 bankruptcy?

A liquidating Chapter 11 is a hybrid approach where the debtor retains control during the asset liquidation process rather than converting to Chapter 7 or having a trustee appointed. Howard's filed its Liquidating Plan concurrently with its petition, proposing to sell all assets through an auction, distribute proceeds to creditors according to priority, and dissolve the business.

When will Howard's assets be sold?

Assets are being consolidated at the company's central warehouse in the City of Industry, California, for auction or bulk sale, expected in early 2026. The inventory of approximately $8.1 million is reportedly declining in value daily as it awaits disposition.

What are the claims bar dates?

The general bar date for non-governmental claims is March 13, 2026, and the governmental bar date is June 8, 2026. The rejection bar date is the later of the general bar date or 21 days after a rejection order, and the amended schedules bar date is the later of the general bar date or 21 days after notice of an amended schedule.

Who is the claims agent for Howard's Appliances?

Epiq Bankruptcy Solutions, LLC serves as the claims and noticing agent. The firm maintains the official claims register and distributes case notifications to creditors and parties in interest.

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