ARC Venture Holding, Inc. is the U.S.-based parent holding company of Advantage Rent-A-Car, a national car rental brand serving business and leisure travelers at major airport and off-airport locations across the United States. Acquired by ARC Venture Holding in February 2006 following the founder's death, the operating group encompasses Advantage Rent-A-Car, Inc. and regional vehicle leasing subsidiaries — including Southwest-Tex Leasing Co., San Antonio Rental & Leasing, Steamboat Springs Rental & Leasing, and Tradewinds U-Drive — spanning markets across Texas, Colorado, and Florida.