Videology, Inc. is a software technology company founded in 2007 that provides programmatic advertising solutions for television and digital media. Utilizing proprietary allocation theory, the company enables advertisers and media firms to plan, execute, and measure campaigns across multiple devices. Headquartered in Baltimore, Maryland, Videology maintains a global presence with offices across the United States, Europe, and Asia. In 2017, the company generated $143.2 million in revenue and employed 212 people.